About Us

Our Story


After many long dog walks and much deliberation, Sash and I decided to take the plunge and pursue our passions, founding Ruff Day in 2022. Taking inspiration from the ocean and our mad dog Brew we set out to create a bespoke product range which was truly seaworthy. Combining British craftmanship, sustainable materials and family values all our products are designed to last many adventures. We are now over the moon to present to you a collection with a provenance you can be proud of.

In the making


Ethically sourced materials 

As a family of mad dog lovers, we created Ruff Day as a business that combines our love for pets with our passion for nature. Taking inspiration from long dog walks along the Devonshire coast, we produce beautifully handcrafted items from recycled and repurposed marine materials. 

To help reduce our carbon footprint much of our collection is custom made to your order from our small workshop in Bideford, Devon. This not only reduces waste, but also means that every item is unique and designed to last your salty sea dog many adventures!

Our inspiration

Designed In Devon


All our designs are influenced by what we see and do every day. From trips to the beach to coastal walks, our products are designed to last all sorts of adventures.

Repurposed Materials


From repurposed sailing rope to shredded foam offcuts, we invest in reducing our carbon footprint by giving life to old things. 

Bideford Workshop


Most of our items are custom made to your order from our small workshop in Bideford, Devon. This not only ensures that those items are unique, but also helps to reduce waste.

Family Tested


Everything we sell is rigorously tested by the Ruff Day family before being offered for sale. We then wrap every item ourselves, in-store, and send to you in recycled or biodegradable packaging.

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